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We offer a unique combination of
We have experienced in a wide range of therapeutic categories, including dermatology, oncology, mAbs, COVID-19, gene therapy, women’s health, CNS, antibiotics, metabolic disorders, GHD, hospital and surgical devices, diagnostics, oral health, and more
Promotional and educational healthcare marketing materials in all media and to all audiences, PCP, Specialist, DTP, and OTC
Pharmaceutical writing, art development, creative direction, brand messaging, strategic and tactical development, competitive messaging, and team supervision
Video scripts, story boards, and digital web development (HTML banner ads and WordPress expertise)
A highly experienced senior pharmaceutical copywriter/creative director, Dan has worked at some of the best healthcare agencies in NY, NJ, and Atlanta, including Mccann, Ogilvy, and Saatchi & Saatchi Healthcare.
Therapeutic categories include asthma, incontinence, allergies, oral health, diabetes, oncology, cardiovascular, dermatology, OB/Gyn, and many more…Has led copywriting efforts on several large corporate and product launches and re-launches in everything from “high-science” antibiotic and oncology brands (such as Levaquin, Neupogen, Nolvadex, Arimidex, Detrol, Exanta, Toprol XL, Glucophage, ProAir HFA) to well known OTC brands (such as Crest, Listerine, Reach and Trident).
More recently, he also worked as a senior writer on Ozempic. Prior to copywriting and co-founding Vitamin-D Creative, a medical device and biotech marketing agency, Dan pursued a doctorate at Rutgers University School of Medicine. He holds a BA from New York University and an MA from Teachers College, Columbia University and has been published in several peer-reviewed scientific journals.
David brings a wealth of creative experience and award-winning talent to all his clients. He graduated from the prestigious Pratt Institute in New York City in 1984 with a degree in graphic design and illustration and began his career branding and executing creative for such well-known clients as Pepsi, Georgia Power, Marta, and Weight Watchers, among others and has developed promotional programs and interactive displays for the NBA, NFL, ESPN, and the ACC, pioneering the change in Atlanta from traditional art methods to computer graphics.
David has also directed the photography, design and branding for some of the nation’s most successful brands, including UPS, Bellsouth, Georgia-Pacific, Home Depot, AkzoNobel and Hewlett Packard
In healthcare, therapeutic categories, include dermatology, diagnostics, optometry, cardiovascular, analgesia, and, more recently, asthma. His work has been featured in industry trade journals and recognized with numerous industry awards.
